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Twelfth Night,
Act 3, Scene 4, line 3.

Note to Twelfth Night, 3.4.3, "For youth is bought more oft than begg'd or borrow'd"

Olivia's statement shows her desperation. "Better to buy than beg or borrow" was a common saying, expressing the idea that only buying lets you keep your integrity and independence. But when the thing bought is love, the saying doesn't apply, since bought love is prostitution. Olivia doesn't care. She has already tried to beg love from Cesario, and that hasn't worked. She has also, in a sense, borrowed love; Cesario/Viola keeps coming back to see Olivia only for the sake of his/her master, whom he/she loves. So, since begging and borrowing haven't worked, Olivia is thinking of feasts and gifts to buy the love she so desperately wants.

Helena Bonham Carter as Olivia, 1996
Olivia in a gold evening dress